„Trust, but verify”
Once upon a time… when data analysis told the whole story about the brand performance across each channel… It ended happily ever after!
Data Analysis & Insights
We see stories where other people see just KPIs. We don’t just monitor overall performance across our clients month by month. It’s more than that. It’s about the curiosity of understanding why some positive or negative changes had happened across that month or campaign, compared to another one. It’s about the passion we invest to get insights to improve the digital marketing activities we deliver for each client. It’s about the desire to develop the know-how of the team about each factor, trend, decision or platform’s algorithms update which conduct to the gained results for which we are responsible.
Our data analysis work includes monthly reports for each client where we dig deep in social media & SEO KPIs to offer qualitative interpretation and insightful conclusions, competitive analysis of any kind (for brand’s positioning based of communication strategy, to identify new opportunities to interact with a brand’s community, etc.), desktop research to support the social media strategy of our clients when it’s needed, custom events about specific user’s actions on websites because how fun and insightful is to know how your potential clients interact with you and, also, conduct databases analysis for market profiling when the client needs to understand his audience and his industry, overall.
Clients using monthly this service: Cometex, Digital Twin, Practi, GMP&U Agency, Puratos România, RTC, woom bikes România
Technology used in our way of working: Agency Analytics, Google Analytics 4, Google Search Console, Rank Tracker, LucidApp, SEMRush (upon request), MOZ (upon request)
For more information contact: digitalee@digitalee.ro
